In preparation for the summer season ahead, Parle Agro has introduced its iconic mango drink Frooti in no less than 18 new pack designs with 18 new Mangoticons. The new additions take the total number ...

Aiming to target the youth and emerge out of the shadow of its 'kids' drink' legacy, it has changed it looks and taste The mango drink has been given a radically different avatar, as a result. On the ...

Frooti, the mango drink from Parle Agro, is in for a refreshing change. Extending the mood captured in the new corporate tag line 'Refreshing India' to Frooti's packaging and branding experience, the ...

As the heat intensifies, this summer is about to get a whole lot fresher ‘n’ juicier with King Khan joining forces with the King Of Fruits in Frooti’s brand new television commercial. Known for its ...

Parle Agro has earmarked spends of Rs 70 crore on a pan-India marketing drive to unveil Frooti's new logo, packaging design and a fresh summer campaign Click on the image to watch the TVC. Frooti, the ...

The brand’s Rs 5 carton pack has taken a new shape. Parle Agro's head of marketing breaks down the strategy behind its growth. Frooti, a beverage brand under Parle Agro, has launched "Mini Frooti," a ...

Parle Agro, one of the leading Indian beverage companies in India, named Varun Dhawan as the new face for its flagship brand Frooti. He will be seen in a new fun-filled avatar with his friend, ...

Frooti’s new commercial is timely, but tries too hard to portray an edgier and cool image. Frooti’s new commercial is timely, but tries too hard to portray an edgier and cool image The ad ...

Parle Agro, the largest Indian beverage company, today, announced actor Varun Dhawan as the new face for its flagship brand Frooti. In the new 360 degree integrated communication by Frooti, Varun ...